Harmonie au coeur du désert d'Agafay : séminaire BPIFrance

BpiFrance, a major player in the field of public financial institutions, entrusted Acme with the mission of creating an unforgettable and immersive experience in the majestic Agafay desert, during a three-day, two-night One Team seminar.

Acme orchestrated this event in Morocco, a land of contrasts and discoveries, on the evocative theme of exploration.

The objective? To communicate the new strategy of the International Management and align the teams on the key elements of the new offer for entrepreneurs around the world. To do this, and coming from the four corners of the world, the team met in an exceptional setting outside the city between nature, tradition and modernity.

  • When the invitations for the special event organized by Bpifrance were sent out, the atmosphere was electric. Each of the participants received a virtual ticket that instantly captivated their attention and aroused their curiosity. This exclusive invitation aroused a palpable feeling of excitement and anticipation among the guests, already transporting them into the anticipation of an unforgettable experience.

  • Captivating activities such as quad biking and hiking in the dunes were the highlight of this adventure. The exclusive cocktail at the top of a dune, illuminated by torches, created an enchanting atmosphere, while the workshops and lively evenings strengthened the bonds between the participants. This seminar was not just a professional event, it was a true escape into the very essence of Bpifrance, leaving an indelible mark on the minds of all participants.

  • Moments of sharing and learning strengthened the cohesion of Bpifrance's teams. This experience highlighted the diversity of their voices and brought them closer together, reinforcing their determination to work together towards a promising future.

A change of scenery

The stay began with a majestic arrival at one of the most beautiful resorts in the region, followed by a cocktail and a sumptuous dinner, offering participants an unforgettable introduction to Moroccan culture. 

What's on the agenda? Lunch at Relais du Lac, a quad bike excursion through the desert... The highlight of this adventure was a hike in the dunes, followed by an exclusive cocktail at the top of one of them, where torches were lit to illuminate the evening and create a captivating atmosphere. Everything was designed to encourage conviviality among the participants, promote learning, and share collective values.

Emotions, motivation and renewal

The workshops, the dinner with karaoke, and the dance party were all key moments to promote the new strategy, stimulate the teams by strengthening their sense of belonging, and re-engage the teams after complex periods.

This seminar transcended the framework of a simple professional meeting; it proved to be a total immersion in the very essence of BpiFrance, acting as a catalyst for emotions and collective synergies that will leave a lasting impression on the minds of the participants.

Acme specializes in organizing exclusive events and extraordinary stays abroad. The agency stands out for its ability to design, imagine, and create meaningful events by revealing the authenticity of each company, to showcase the true nature of each one.

Client information

 

Bpifrance is the preferred partner of French companies. From seed funding to stock market listing, Bpifrance supports entrepreneurs at every stage of their development.

By offering financing, guarantees, innovation aid and equity investments, Bpifrance actively supports entrepreneurial projects. In addition, it plays a crucial role in the ecological and energy transition, innovation and internationalization of companies.

Thanks to its network of 50 regional locations, Bpifrance offers personalized support close to entrepreneurs, helping them achieve their sustainable growth ambitions.

Curious corner

  • L’objectif était de présenter et d’aligner les équipes internationales de Bpifrance autour de la nouvelle stratégie de la Direction Internationale, dans un cadre dépaysant favorisant la cohésion, l’inspiration et l’engagement collectif.

  • Le désert d’Agafay incarne parfaitement les valeurs d’exploration, de dépassement et de connexion à l’essentiel. Ce décor spectaculaire a permis de créer un environnement propice à la réflexion, au partage et à l’émotion, loin du tumulte urbain.

  • Le séminaire a mêlé intelligemment moments de détente (cocktail dans les dunes, excursions), ateliers stratégiques et soirées festives. Chaque moment a été pensé pour renforcer la cohésion d’équipe, susciter l’émotion et faire vivre les messages clés de manière immersive.

  • Acmé a conçu et orchestré l’événement de A à Z : de la scénographie à la logistique, en passant par la création de moments forts sur mesure. L’agence a su transformer ce séminaire en une expérience mémorable, alignée à la culture et aux ambitions de Bpifrance.

  • Oui, l'expérience "Candle Boost" a été pensée pour être adaptable et répliquée dans cinq marchés internationaux, permettant à une clientèle cosmopolite de découvrir l’art de vivre à la française et de s’immerger dans l’univers raffiné de Diptyque. Cela a permis de toucher un large public tout en préservant l’intimité et le luxe de l’événement.

Previous
Previous

Pop Culture Bach - Collaborator event

Next
Next

Acmé Take-off - Customer event